Retail Glossary 'C'

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Ad Slick, Atmosphere, ambiance, Acid-Test Ratio, Anchor Store, Brand Awareness, Blue Law, Break-Even Point, Bill of Lading, Brick and Mortar stores, Big Box Stores

Cash Discount

This is  the discount in price if payment is done within a specified period of time.

Cash Flow

The movement of money in and out of a business and the resulting availability of cash.

Category Killer

A large retail chain store that is dominant in its product category. This type of store generally offers an extensive selection of merchandise at prices so low smaller stores cannot compete.The existence of a category killer will eliminate almost all market entities (killing competitors in the same category). E-Bay can be as an example of a category killer as it holds more than three quarter of online auction B2C, C2C market. Another example is Toys “R” Us,the biggest toy store in US.

Chain Store

One of a number of retail stores under the same ownership and dealing in the same merchandise. Examples are many, wall mart, Carrefour, big bazaar, shoppers stop stores etc.

Comparable Sales

Comparable-store sales is a measurement of productivity in revenue used to compare sales of retail stores that have been open for a year or more.Historical sales data allows retailers to compare this year's sales in their store to the same period last year.

Contribution Margin

Contribution Margin is the difference between total sales revenue and total variable costs. The term is applied to a product line and is generally expressed as a percentage.

Cost of Goods Sold

The price paid for the product, plus any additional costs necessary to get the merchandise into inventory and ready for sale, including shipping and handling.

Coupon

These are promotional tool in the form of a paper document (or code in online market) that can be redeemed for a discount when purchasing goods or services. This can be loyalty coupons, volume coupons , promotional coupons etc.

CRM - Customer Relationship Management

Customer Relationship Management (CRM) is a business strategy designed to reduce costs and increase profitability by strengthening customer loyalty.

Cyber Monday

Cyber Monday is one of the busiest shopping days of the year for online retailers. Online retailers notice an increase in sales on Monday as many consumers who were too busy to shop over the weekend or did not find what they were looking for, headed to the web on Monday from work or home to find bargains.

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Convenience goods

Want to add one more definition: Convenience goods are relatively inexpensive goods which are bought on a regular basis, without much thought going into the purchase, as customers are confident in product qualities, uses and attributes.
Examples of convenience goods include items such as milk, eggs, bread, and other usual/everyday items

Buyers tend to have low brand loyalty for such goods. The customer usually needs little help to buy from the retail salesperson,
although they can be encouraged to buy extra or associated items through suggestion and reminder. For example, cakes or pies can be suggested with bread, cream or cheese with milk; or the customer can be reminded of a special promotions

Other important terms could be Preference goods, Shopping goods, Speciality goods, Unsought goods etc.

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